Identity innovates business
Identity – the forgotten factor to increase M&A success
Brand design system and visual identity for the European Handball Federation
Identity driven strategy – why you should always begin with an inside-out perspective
Making an impact
Our identity-driven business consultancy & advisory help companies secure their future business by avoiding irrelevance and creating sustainable competitive advantages.
How identity can help navigate through unpredictable times
After a decade of relative stability in European markets, it has become clear that the future will not simply return to normal and that managing crisis is now the new normal. As a result, resilience has become the top priority for CEOs around the world. But how can CEOs strengthen their companies’ ability to tackle a crisis, stay reactive under stress and bounce back stronger?
Discovering the Purpose of FDM
Through our identity-driven approach, we are discovering the Purpose and paving the way to the future FDM.
Transforming for growth
Identity-driven strategy, brand architecture and CVI
The journey started with the question of whether a multi-brand structure is the best way to support business development.
Reinventing a law firm
Naming and visual identity
In times of digitalisation and tech domination, new opportunities and challenges emerge. Our partner Co:Play have just established a new law firm, and they are your new go-to-guys when it comes to law, technology and business.
As we believe that identity is your only truly sustainable competitive advantage, we always start with an inside-out perspective, before turning to the important market data. We are driven by the desire to help companies, organisations and brands capture and activate the power of this often-underestimated business asset – the identity.
Please let us know how we may help you, and we will get back to you as soon as possible.