Let’s go nuts
Packaging design for Earth Control® / System Frugt
System Frugt is a leading supplier within the dried fruits and nuts category and they sell their products throughout the world. As many others in the industry, they experienced an increased demand for healthy snack solutions, toppings and green meals and with Earth Control®, System Frugt have managed to build a solid brand in a generic category. They asked us to redesign the Earth Control brand and implement this on the pack design in order for it to reflect their DNA and what Earth Control stands for – being the good natural ingredients that transform a meal from being ordinary to being extraordinary.
Images are provided by Earth Control / System Frugt.
Our task was to create a new brand identity that would ensure a strong brand recognition and an easy distinguishing between ranges, while embracing the brand DNA.
Irma packaging design
In 2018, the Danish high-end Supermarket Irma got a new strategy; “The Urban Irma”, and as a result we updated their visual identity to fully support the new positioning. In continuation hereof, we have created a new packaging design for Irma’s two own labels “Irma’s” and “Irma’s hverdag”.
Together with industrial designer Jonas Lundin, we have designed a new iconic bottle for Faxe Kondi. The new bottle design integrates the well-known Faxe Kondi ‘energy swoosh’ in the bottle as a Faxe Kondi signature to underline the brand identity.
Anthon Berg Easter packaging
Egg-citing Easter treats Anthon Berg, Toms Group Easter is time for Easter eggs – preferably made of chocolate (if you…