A modern, trustworthy, and clear appearance
Dansk Skibskredit / Danish Ship Finance
Danish Ship Finance desired a strong and more modern corporate visual identity. The new corporate visual identity was to be created with respect to the core values of the identity and the universe Danish Ship Finance exists within.
The source of inspiration came from the fascination with the sheer magnitude of the ships and the nature, and the vastness of the ocean.
In 2017, the VELUX Group set the ambition to create a commercial division under the VELUX Brand offering daylight and fresh air for the commercial market. Up until then, VELUX had been a one brand company, with a market leader position in the residential market.
By personifying the art centre – Nikolaj – and letting it speak – “Let there be art”, Nikolaj preaches its passion for art through “Biblical” quotes. By saying, “I’m not a church” – what you see is not necessarily what you get!
GoMore came to us because they needed a symbol that visualised and captured the GoMore identity and experience. In order to design and visualise such a symbol, we needed to understand and clarify exactly what the GoMore identity is, what the GoMore experience entails, and how it makes them unique.